Writers of Pro Football Prospectus 2008

20 May 2005

Red is the Color of Winning

British anthropologists have found that competitors at last year's Olympics were more likely to win their contests if they wore red uniforms or red body armor. "Across a range of sports, we find that wearing red is consistently associated with a higher probability of winning," report Russell A. Hill and Robert A. Barton of the University of Durham in England. The abstract of their study is here.

Let's see. The Patriots wear red, but it's not the dominant color on their jerseys. The Cardinals wear read and it is the dominant color. Not sure I'm buying it.

Thanks to Glenn Stewart and Paul Noonan for the tips.

Posted by: Michael David Smith on 20 May 2005

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