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19 Dec 2010
ESPN: Chicago Success More Than Defense
For this week's MNF feature for ESPN Insider, Ned Macey looks at improvements in Chicago's numbers since the bye week. Mike Martz seems to be protecting Jay Cutler. No, really.
3 comments, Last at 19 Dec 2010, 6:53pm by Jerry F.
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Comments
Re: ESPN: Chicago Success More Than Defense
And here I thought Chicago's success was only due to defense.
Tangent: in the era of the internet, which removes the space limits for headlines, is there any reason to truncate headlines so severely? It seems like this would be a vestige of newspapers with crowded front pages...
Re: ESPN: Chicago Success More Than Defense
No, headlines are short because it's just a teaser for the article. It's designed to make people want to read the article.
Re: ESPN: Chicago Success More Than Defense
I don't think he's asking for headlines to be abstracts. It could still function as a headline while including, as this one does not, verbs, as well as articles and other words that would make it read more like a real sentence without giving away the game.
I think the headline is still short because websites, like newspapers, are still trying to fir as much into a small space as possible. They want as many headlines as they can fit immediately into view without relying on the reader to scroll.
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